On an average day, hundreds of drivers are speeding, slamming on their breaks at red lights, and weaving in and out of lanes.

Whether they are running late to work, or they have just become accustomed to rushing everywhere, their driving style poses a danger to themselves, their passengers, and everyone on the road around them.    

When was the last time you caught yourself speeding in a residential area? Have you checked your phone while driving? Most of the time you can get away with traveling over the speed limit without getting a ticket, or checking your phone without rear-ending the person in front of you.

Over time you can learn that these behaviors do not always have serious consequences. But these seemingly small habits can have a huge impact on the safety of other drivers and pedestrians on the road.

That risk increases exponentially when you consider the impact of an unsafe commercial driver.  Even the most experienced and professional drivers can relax on safe driving standards causing accidents, vehicle wear and tear, and injury.

The Origin of Risky Driving Behaviors

Think back to your high school drivers ed class: were you taught to speed, to leave ten minutes before you had to be at that doctor’s appointment 15 minutes from your house, to drive 10 mph over the speed limit? No, you were taught to obey traffic laws, practice safe driving and time management. So, what happened between now and then?    

Did you ever put those safe driving techniques into practice outside of the classroom?

We may learn the rules of the road and the basics of driving in those classrooms or the driver’s seat of a student driver car, but we learn driver behavior from our parents, movies, TV shows, etc. For most of our lives, we are exposed to aggressive, rushed driving. We learn to drive above the speed limit, to listen to our music too loud, to compete with drivers in the lane next to us, and to cut someone off to catch the tail end of a yellow light.    

Driving has become a game. And that game is one of the most dangerous games we will ever play. Did you know that approximately  40,000 people died in car accidents in 2016? That number is a 14% increase from 2014. That is a horrifying number that not even the newest safety technology could significantly lower. The only way to improve this statistic, save thousands of lives, and make this very ordinary means of transportation safer is to re-learn safe driving techniques. 

Can Drivers Break Unsafe Habits?

Breaking unsafe driving habits starts with understanding driver behavior. By understanding the reasons why we drive unsafely we can then create training processes that correct those behaviors. It all starts with understanding three key aspects of behavior.

3 Domains of Driving Behavior:

  1. Affective- feelings, needs, motives, and goal-directed actions 
  2. Cognitive- thoughts, reasonings, and decision-making 
  3. Sensorimotor- experience is drawn from sensory and motor channels, or the actions of the individual

Feeling overwhelmed?

On a basic level, drivers need to have a sense of what causes their actions behind the wheel. By understanding their own thoughts, reactions, feelings, and actions they can correct how they react to specific situations. They should be able to understand what situations make them drive over the speed limit. Are they late to a job, listening to loud music, or feeling anxious? By understanding these, we can work to create safer driving instructions and training plans.  

Monitoring Driver Behavior

Driver behavior monitoring software can help keep track of unsafe driver behaviors. By tracking the occurrence of risky driving behaviors including their frequency and timing, you can develop better driver safety training.

SP Safety monitors driver behaviors on the road. The module will record incidences of hard braking, speeding, hard acceleration, and more. All of which will be tracked to provide you with historical data that displays trends. Additionally, you can choose to receive instant alerts when any of these instances occur in real-time.

By pinpointing unsafe behaviors and their frequencies you can coach drivers on safer driving habits. These valuable insights can have a major impact on your fleet’s safety, efficiency, productivity, and even profitability.

Driver safety monitoring is an essential investment for any business with a fleet that would like to see better results.

Silent Passenger’s Driver Behavior and Safety

This training could not only save the lives of your drivers and other people on the road around them, but it can also save your company thousands of dollars on damaged vehicles repairs and replacements caused by these deadly accidents. Do your part to make the roads safer by investing in a fleet management and telematics software technology that will benefit not just you and your drivers, but the world around them.

Can your drivers benefit from fleet safety management?

Download the fleet safety management guide to learn more.


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